Patent Cliffs 2025 – 2030: The $300 Billion Reckoning
Patent Cliffs 2025 – 2030: The $300 Billion Reckoning Every pharmaceutical executive knows the phrase. Every investor fears it. Every generic manufacturer counts down to it. The patent cliff represents the precipitous drop in revenue that follows a drug’s loss of exclusivity (LOE) which is one of the most powerful, predictable, and paradoxically disruptive forces […]